Thinking of hiring the #1 Premier SEO agency? We offer SEO (Search Engine Optimization) a process of attracting customers to your website through Google search results. Keywords are typed in Google search to find a particular product, brand, business or query. If you are on the first page of Google, Bing or Yahoo especially in the first position) you will receive the majority of traffic to your website. More traffic means more customers and revenue.
5 Essential SEO Tips: How To Find The Right Agency
Search engine optimization is a vital part of building a strong online platform for your business. Most consumers use the web to find the services and products they need. More importantly, these individuals are using search engines and they’re only considering the listings that are found on the very first page of results. In fact, fewer than 10 percent of web users ever move beyond this first page. Thus, if you haven’t been taking diligent steps to optimize your website, you’re definitely missing out on traffic, conversions, profits, and more. Following are a few helpful SEO tips for getting a seamless and successful optimization plan in place.
1. Leave It To The Experts
For a long time, SEO was largely keyword driven. While keywords are still important, there are many other factors that SEO entails. This process is vast, complex, and ever-changing. It involves organic link-building, establishing and maintaining a social media presence, publishing timely content, maintaining pages that are accessible on all types of devices, monitoring your bounce rate, and much, much more. It’s estimated that even small and medium-sized businesses will need to have at least one full-time, dedicated IT person in-house, just to manage their SEO needs alone. Thus, one of the best SEO tips that you’ll ever get is to outsource this herculean task to qualified professionals so that you can spend more time focusing on the growth and needs of your organization. When you do, you’ll get the top talent in this industry and far better returns on your marketing dollars.
2. Hire An SEO Agency That Understands The Technical Side Of This Process
Good SEO is about far more than building links and publishing quality content. It also has a very complex technical side. Search engines check to ensure that sites are properly coded, have rapid loading speeds, reliable hosting with lots of uptime, and designs that are easy to navigate. It’s also important for websites to be visible and viable on all types of devices. If your webpages aren’t mobile ready, they aren’t likely to rank well either. So choose an SEO firm who can implement the technical improves that are necessary for making your website more appealing to engines like Google, Yahoo and Bing.
3. Look for Cutting-Edge Reporting And Analytics Practices
There is only one sure way for companies to know just how their marketing dollars are performing and that’s through diligent analytics and reporting. Companies that provide analytics and reporting often pride themselves in total transparency. They want their customers to know how their campaigns are doing at every possible point in time.
4. Online Marketing Expertise
It’s important to hire an SEO agency with overall digital marketing expertise. When you do, all of your online marketing campaigns will be designed to work seamlessly together. That’s because these firms will take an individualized, integrated and multi-dimensional approach to building your online image, driving traffic to your website, optimizing your conversion rate and improving your bottom line.
5. Recognize The Ever-Changing Nature Of SEO
The SEO strategies that work today are not guaranteed to work tomorrow. In fact, most won’t. This is especially true now that Google is using artificial intelligence like RankBrain as part of its search algorithm. Platforms like Yahoo and Bing will invariably follow suit. This has made it more important than ever before for companies to use only fresh, organic strategies to drive their websites to the top of search results pages while avoiding painful and potentially long-lasting penalties. While you might have the ability to manage your SEO program in-house now, rest assured that the requirements for landing a first-page placement and keeping it are certain to become more stringent in the future. This is why it pays to align your business with an experienced SEO team that understands your digital marketing goals and needs.